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Equity Crowdfunding Pitches

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Ruby Violet (RV) creates ice cream flavours, vegan sorbets and iced delights. It asserts that it has grown from a market stall in 2011, to two parlours and an accompanying vintage van, tricycle and trolley, almost doubling its revenue from 2016 to 2019. RV aims to become a contender in the ice cream industry that is worth £1.4 billion in the UK and £44 billion worldwide. It asserts that 90% of the packaging used by the company is either recyclable or compostable. It has featured in press entities like The Times, The Guardian, Vogue and the BBC, to name a few. RV has also collaborated with noted gin company, Gin Mare, creating gin ice cream and sorbet specific to their infused botanicals. RV's clients include Costa Coffee, Nike, McVitie's, and Moet & Chandon. It will use 75% of the investment for capital expenditure, 15% for marketing activities, and 10% for hiring key personnel.

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days to go: Expired investment: £357,173
The Sports Edit (TSE) is one of the UK’s fastest-growing eCommerce retailers that sells activewear brands and products, as well as, produces content and events, centred around inspiring movement and mindfulness. It is among Europe’s foremost curators of premium activewear, partnering with 50+ leading brands. The company aims to become a major contender in the womenswear market, forecast to grow 7.7% per annum to $216 billion, by 2024. The company has >45,000 social media followers, a leading gym retail partnership, and seen its online revenues grow over 145% in the first five months of 2020 Year-Over-Year (YoY). For its timely response to customers' queries, TSE was validated by the Feefo Gold Service Award 2020 & garnered a Net Promoter Score (NPS) of 72. The company will use the investment to widen its brand & product range, hire staff for marketing and merchandising, ensure customer acquisition & retention, and launch its deal with Nike in the third quarter of 2020. 

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days to go: Expired investment: £930,307
Asap water crafts have developed an electric power-assisted watercraft for beach lifeguards that blasts the user through the water, for the ultimate adventurer, or for rescue to reach people faster. Their aim is to help lifeguards save more lives. In production and selling worldwide, they have been granted EU Design Registration and have EU & US patents pending. Asap has grown the production setup by making significant improvements - lowering assembly skill level with a modular/practical design. Its goal is to reduce product costs by at least 30%. With the proceeds, Asap will scale with a big marketing push by lowering the manufacture costs and providing the required capital to fulfil orders quicker.

Pitch Rated

76%

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days to go: Expired investment: £154,380
Smartlands is a blockchain-based digital finance and investment ecosystem. It allows asset owners to turn an ownership right to a share of any asset, into a tradable digital token attributing it almost unlimited liquidity. In the UK, Smartlands is the first platform for crowdfunding investments that allows investors to use digital currencies alongside fiat currencies to raise capital. The platform boasts of a 16,000 strong community following with over 11,000 wallets opened since its inception. It has a reputed list of partners including Colliers International, CMS, Archax, UK Sotheby’s, and many more. They have been awarded the 'Best Crowdfunding Platform' at the 2020 FinTech Breakthrough Awards and have been featured in Yahoo Finance, Forbes, Coindesk, Benzinga, and Investors Chronicle to name a few. With the investment, the company will grow its internal engineering team and obtain the necessary licenses to move its business forward across Europe.

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days to go: Expired investment: £379,183
The Wild Curl (TWC) makes custom-formulated and plant-based curly hair products. The company chooses its ingredients based on research that centers around the composition of curly hair across different demographics. TWC argues that it supports and fights for inclusive beauty standards by empowering women to adopt their naturally curly hair since 65% of women in the world have textured hair. The company claims to have changed the hair journey of 5000 customers globally. TWC has 5,000 customers, 5,600 email contacts and 6,000 followers on social media. The company has earned £100,000 in revenue since its launch and shipped over 5,000 orders to customer’s doorsteps worldwide. TWC will use the investment to expand its product range focused on conditioners.

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days to go: Expired investment: £95,689
Auto Lease Compare is a company that uses a web-based platform to provide business services of leasing cars in the UK market. The company is on a mission to transform the growing UK car leasing industry. They are currently operating in a leasing & rental market worth £49 billion in the UK alone. Auto Lease Compare have increased their users to 40,000 on the platform and have also partnered with some of the UK’s leading leasing companies. With the investment, the company will grow its business by revamping and upgrading the website, executing a strong marketing strategy and increasing brand awareness.

Pitch Rated

76%

Gold

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days to go: Expired investment: £111,860
Catipilla designs, manufactures and retails a range of high quality, functional, wall-mounted climbing frames, resting points, and scratchers to create unique living spaces for cats. The company asserts that the cat segment of the pet market is worth an estimated £5 billion in the UK alone. It wants to become a contender in this segment. Catipilla has sold 2,000+ products across 16 countries, listed at retailer Pets at Home, and became a finalist in the PetQuip '2018 Product of the Year' in the past three years. Catipilla's products are situated in vet practices, catteries, and cat rescue centres. The company claims that it is endorsed by International Cat Care and has a partnership with IAMS, a global pet food giant. After a 5.36 times increase in orders during the 2020 lockdown (compared to Q2 and Q3 2019), Catipilla requires investment to scale up sales, distribution, manufacturing, and export capability.

Pitch Rated

76%

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days to go: Expired investment: £196,702
Compared to modern paper currency, which tends to devalue over time, gold has always maintained its significance and purchasing power. The Glint smartphone app, in partnership with MasterCard, allows customers to buy and sell gold in real-time for a 0.5% fee into multiple currencies such as USD and EUR. The company has attracted more than 1500 customers in its beta phase and is now seeking investment to expand worldwide. The gold is located in Switzerland in Brink's secure vault.

Pitch Rated

76%

Gold

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days to go: Expired investment: £2,166,290
Veluba is a zero-emission transport solution for London. It is an application-hailed and pedal-powered eco-cab service for Central London which aims to provide a faster and cheaper solution for its over-polluted and over-congested capital city. The company has 30 Veluba cabs ready to go with and have just launched their app. The vehicles are designed and driven with safety at the forefront and drivers are fully insured. Each Veluba® is provided with digital signage screens, giving prominent ad space, and the possibility for an additional revenue stream. Veluba aims to expand beyond the first depot to reach more of London and become a key part of the city’s growing eco-transport infrastructure. The investment will enable the company to employ additional drivers.

Pitch Rated

76%

Gold

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days to go: Expired investment: £78,590
WyzePay is a platform for the issuance and sale of corporate digital currency. It helps businesses by giving them access to advance working capital, customer acquisition and retention, and consumer behaviour analytics into one turnkey platform. It gives customers access to a marketplace to avail discounts, where they can buy, manage and spend their currency. The company strives to ensure that customers receive tangible financial benefits while helping local businesses to prosper. WyzePay claims that its coins are stored in a digital wallet that can be used as a payment method on NFC terminals or online. It further stresses that its coins can’t be lost or stolen, are fully transferable, and never expire. WyzePay states it will use the investment for product development and team growth.

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76%

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days to go: Expired investment: £617,214
  • Internet Business Awards Category Award Winner 2015
  • Hertfordshire Business Awards Finalist 2014

As seen in:

  • The Guardian
  • Financial Times
  • Yahoo! Finance
  • The Times
  • The Daily Telegraph